Wednesday, February 15, 2017
Lauren's Polo Brand Modernized to be Wearable in the 21st Century
The new line of Polos is iconic in its simplicity. Designed by The Turunn Tribune, it’s exactly the same as today’s Polo shirt, except that the ridiculous horse emblem has been removed. This is the Swedish principle of guntelschnhülmenstacht–sparse simplicity–incarnate in a leisure shirt. To honor this Swiss influence the line is being baptized “The Polo Guntelschnhülmenstacht” and a snappy media campaign will herald its launch in 2017.
Further details, including a special offer, are available here.